Armani Prive

For his Armani Prive Spring/Summer 2010 presentation, Mr. Armani found himself howling at the moon. Literally. “It’s about the moon,” he explains, “I always need a hook to get into a collection, and that was it - thinking about something romantic and dreamy, far away from our everyday life. Something less harsh.”

And less harsh it was. Soft and uber feminine,  and with an abundance of pastels used in new and innovative ways. The reference to all things lunar came to life with the usage of paillettes, luminescent fabrics used in a way to mimic the moon’s surface, as well as peplums curved so slightly as to resemble a half moon.

And then there was the evening wear. Armani’s focal point; his trademark, if you will. It consisted of a sea of paillettes- long, flowing gowns in interesting, lunar-like cuts, and more gowns made out of what appeared to be a bubble wrap like textile.

Benissimo!

-George Fracasse